KREATIVITAS DAN INOVASI AB-47-INT [HGS]
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General
KBI1E3 - Creativity and Innovation
Week 1. Introduction to entrepreneurship, creativity, innovation, and types of innovation
Forum 1: Creativity Formation
Forum 2: Is Electric Car Really an Unsupported Innovation
Assignment 1: Wuling Airev Cases
Week 2. Introduction to entrepreneurship, creativity, innovation, and types of innovation
Material. Week 2 Introduction to entrepreneurship, creativity, innovation, and types of innovation
Video 1. Creativity Thinking
Video 2. Simple ways to have a great idea
Video 3. What is innovation?
Assignment 2 : Study case analysis
Week 3. Entrepreneurial Decision Risk Taking and Introduction of The Opportunity Analysis Canvas Concept
Material. Week 3 Entrepreneurial Decision Risk Taking and Introduction of The Opportunity Analysis Canvas Concept
Video 1. Business Risk
Video 2. Risk & Reward of Enterprise & Entrepreneurship
Assignment 3 : Risk analysis
Week 4. Entrepreneurial Mindset, Motivation and Behavior
Material. Week 4 Entrepreneurial Mindset, Motivation and Behavior
Video 1. How to Cultivate an Entrepreneurial Mindset
Video 2. Growth Mindset vs. Fixed Mindset
Video 3. The surprising habits of original thinkers
Video 4. Self-Efficacy Theory of Motivation Explained
Video 5. Ambiguity Tolerance
Video 6. How to Build Confidence as a New Entrepreneur
Video 7. The Ultimate Guide to Expert Interpersonal Skills
Video 8. The 10 Social Skills Every Successful Entrepreneur Has
Forum : Entrepreneurial Mindset, Motivation and Behavior (Individually)
Assignment 4. Entrepreneurial Mindset, Motivation and Behavior Assessment (Individually)
Week 5. Industry Status and Condition - Entrepreneur Motivation and Behavior
Material. Week 5 Industry Situation and Condition
Assignment 5. Industry Status and Condition
Video 1. Who Is Winning The Global EV Race?
Video 2. The surprisingly long history of electric cars
Video 3. Why China Is Beating The U.S. In Electric Vehicles
Week 6. Macroeconomic Change and Competition
Material. Week 5 macroeconomic Change and Competition
Assignment 6. Macroeconomic Change and Competition (group)
Video 1. Demographic Segmentation
Video 2. Psychographics Segmentation
Video 3. How Technological Changes Affect Businesses
Video 4. How Changes in Society Affect Business
Video 5. How Politics Affects Business
Video 6. What is The Learning Curve
Video 7. Complementary Assets
Video 8. Why is your brand's reputation important?
Forum Week 6. Macroeconomic change and competition
Week 7. Value Innovation
Material. Week 7 Value Innovation
Assignment 7. Value Innovation
Video 1. Blue Ocean Strategy and Value-Innovation
Forum Week 7th: Value Innovation
Week 8. Opportunity Identification
Material. Week 8 Opportunity Identification
Assignment 8. Opportunity Identification (Group)
Video 1. Entrepreneurship 101: Opportunity Recognition
Video 2. How to identify a business opportunity
Video 3. What is Competitive Advantage?
Video 4. How Apple Creates it Competitive Advantage
Forum Week 8. Opportunity identification (individual)
Week 9. ASSESSMENT 1 (INDIVIDUAL EXAM)
Study case Apple
Review Midterm Creativity and Innovation
Essay
Week 10. Introduction of Value Proposition Canvas
Material. Week 10 Introduction of Value Proposition Canvas
Assignment 10. Introduction of Value Proposition
Value 1. Jobs to be Done with Examples
Video 2. JTBD: How to Identify Customer Needs | Jobs To Be Done
Video 3. What is Jobs to be Done
Week 11. Consumer Profile and Customer Jobs
Material. Week 11 Consumer Profile and Customer Jobs
Assignment Week 11. Consumer Profile and Customer Jobs
Week 12. Customer Pains and Gains
Material. Week 12 Customer Pains and Gains
Assignment Week 12. Customer Pains and Gains
Video 1. Value Proposition Canvas by Strategyzer.com explained through the Uber Example
Video 2. Customer job, pain, gain: the Milkshake Value Proposition
Quiz Value Proposition Canvas
Week 13. Introduction of Value Map
Material. Week 13 Introduction of Value Map
Assignment 13. Introduction of Value Map
Video 1. Value Proposition Canvas: Products and Services
Week 14. Pain Relievers and Gain Creators
Material. Week 14 Pain Relievers and Gain Creators
Assignment 14. Pain Relievers and Gain Creators
Video 1. Value Proposition Canvas: Pain Relievers
Video 2. Value Proposition Canvas: Gain Creators
Week 15. FIT ANALYSIS
Material. Week 15 FIT ANALYSIS
Assignment 15. FIT ANALYSIS
WEEK 16. PRESENTATION
ASSESSMENT 2 (GROUP PRESENTATION)
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Summary
KREATIVITAS DAN INOVASI AB-47-INT [HGS]
Teacher:
HERDIANSYAH GUSTIRA PRAMUDIA SURYONO